"Skin is Your Ultimate Sports Equipment" was a 360 campaign that established Adidas as a distinctive, credible brand in the skincare realm by giving skin equal status to a running shoe or sports bra.

Executive Creative Director: Robin Harvey • Creative Director: Harry Hoskyn • Creative Lead: Lottie Kidd • Photographer & Director: Laura Jane Coulson • Beauty Photographer: Cleo Glovers • Still Life Photographer: Hanna Hillier • DOP: Matt Smith • Stylist: Nell Kalonji • Casting: Aamo Casting • Music: PamPam Studios • Production: Aleksandra Podburtnaja + Ragi Productions.